Read more about GfK Content Insights
UPDATE - As we have achieved quota for Chinese participants, the Content Insights survey is now only open for participants aged 15-34 & 55+ years old, non-Chinese (Malays, Indians and Others). We'll update again once available slots are open for Chinese.
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One of the world’s leading market research companies, GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. GfK is a member of ESOMAR.
What is GfK Content Insights
GfK Co...
UPDATE - As we have achieved quota for Chinese participants, the Content Insights survey is now only open for participants aged 15-34 & 55+ years old, non-Chinese (Malays, Indians and Others). We'll update again once available slots are open for Chinese.
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One of the world’s leading market research companies, GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. GfK is a member of ESOMAR.
What is GfK Content Insights
GfK Content Insights is an ongoing study to find out about your views towards Media Content that you have watched on TV and Digital Channels.
*Panelists will be informed of the project’s discontinuation at least 1 month prior to the study's end date. Participation is on voluntary basis and panelists can opt-out at anytime.
What do I need to do during the study
Completing the study is easy! Eligible respondents will be receiving daily online survey links via email, and you can complete these short surveys with your smart devices anytime, anywhere, before the deadline each day. The daily survey will only take approximately 1 minute to complete.
I am concerned about my privacy
Please be assured that all information collected from the study will be kept strictly confidential and the responses will be reported in aggregated format. You may review the terms and conditions as well as the privacy policy during the registration process.
How do I sign up
Simply click on “Grab This Now”, answer a few questions to determine your eligibility for the study, and upon successful registration, you will be directed to your account on the Content Insights Members’ Portal.
*We regret to inform that all existing members of GfK Digital Media Measurement are NOT ELIGIBLE to participate in this study.
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